Essay on The Changing Relationship Between Macbeth and...

The Changing Relationship Between Macbeth and Lady Macbeth Throughout Macbeth there are changes in the relationship between Macbeth and Lady Macbeth as they both in turn take on the role of the more dominant character. Shakespeare presents the play in such a way that the audience sees how progressively their relationship changes dramatically as a result of how they each handle their emotions following the murder of King Duncan. It is evident at the beginning of the play that Lady Macbeth is the dominant character in the play. She is portrayed as ambitious, manipulative and overpowering by Shakespeare. When Lady Macbeth is first introduced in to the play she is reading a letter from Macbeth,†¦show more content†¦Lady Macbeth prays to the dark powers to unsex me here and come to my womans breasts and take my milk for gall as she wants to replace her maternal femininity with cruelty. This could perhaps show a weaker side to her personality as it indicates she was not born evil and needs guidance from the supernatural in order to gain this extra infusion of darkness. Lady Macbeth uses imperatives in her speech which display determination and urgency. Shakespeare implies that Lady Macbeth has no feelings of guilt or remorse and when she says, That croaks the fatal entrance of Duncan, we are aware that this is where she intends the murder to take place. She is willing to sacrifice her femininity and h umanity to give solely sovereign sway and masterdom to Macbeth and herself. When Macbeth enters they greet each other warmly and Lady Macbeth immediately tells her husband of her plan to murder the king. Shakespeare constructs the character of Lady Macbeth to reveal absoluteness and purpose to her personality, to indicate her control of the situation and to show that she now has the upper hand in their relationship. This portrays an unusual relationship at this time when men were seen as far more important than women. Lady Macbeth uses veiled talk in order to persuade Macbeth to go along with her plan and to disguise her cruel intentions. She does not specifically say that she wishesShow MoreRelatedChanging Relationship Between Macbeth and Lady Macbeth1173 Words   |  5 PagesHow does the relationship between Macbeth and Lady Macbeth change throughout the play? In the early stages of the play, the Macbeths seem to be a devoted couple. Their love and concern for each other remains strong and constant throughout the play, but their relationship changes dramatically following the ruthless killing of King Duncan in Act II. At the beginning of the play, Macbeth and his lady are very close, this is supported by how he referred to her in his letter as â€Å"my dearest partner ofRead MoreChanging Relationship Between Macbeth and Lady Macbeth1157 Words   |  5 PagesHow does the relationship between Macbeth and Lady Macbeth change throughout the play? In the early stages of the play, the Macbeths seem to be a devoted couple. Their love and concern for each other remains strong and constant throughout the play, but their relationship changes dramatically following the ruthless killing of King Duncan in Act II. At the beginning of the play, Macbeth and his lady are very close, this is supported by how he referred to her in his letter as â€Å"my dearest partner ofRead MoreThe Changing Relationship between Macbeth and Lady Macbeth Essay777 Words   |  4 PagesThe relationship among Macbeth and Lady Macbeth alters throughout the play Macbeth as they both in turn take on the role of the more dominant character. Their attitude to each other constantly changes throughout the play, although events in the play certainly draw Macbeth and Lady Macbeth apart their love for one another is evident throughout the play. Macbeth shows his love by saying a few compassionate words in his letter to Lady Macbeth about the meeting with the three weird sisters. Lady MacbethRead MoreThe Transformation of the Relationship Between Macbeth and Lady Macbeth1022 Words   |  5 PagesMacbeth, a tragedy play by written William Shakespeare. Throughout the play the relationship between Macbeth and Lady Macbeth is the engine that drives the tragedy of the play. Macbeth is a play about a Scottish knight named Macbeth who comes back from battle and meets three ‘witches’. They predict that Macbeth shall become king. At first he was skeptical though when it was announced by King Duncan that he will be made Thane of Cawdor, the next in line for king for his bravery on the battlefieldRead MoreRole-Reversal in Macbeth1315 Words   |  6 PagesWhen Macbeth first receives the prophecy predicting he will be king and Banquos heirs will be kings, he is satisfied with the idea of being king. Banquos heirs do not concern him at this point. Once he assassinates Duncan and is crowned king, however, this isnt enough. Now he wants his heirs to be king. He asks himself, why should he have taken all this risk just to put Banquos heirs on the throne? Unsatisfied with just ruling himself, he plots to kill not only Banquo, but Fleance. HisRead MoreEssay about Macbeth623 Words   |  3 Pages M acbeth and Lady Macbeth’s Ambition The driving force to achieve the Macbeths’ goals was ambition. However, because they were solemnly ambitious at the same aptitude, it caused them not to fully achieve their goals, as one was always more or less ambitious than the other. Ambition is a characteristic of human nature, which, if expressed in an evil manner, can corrupt the entire person, leaving them permanently evil. Macbeth and Lady Macbeth are great examples of these types of people. In WilliamRead Moreâ€Å"Glamis thou art, and Cawdor; and shalt be What thou art promised. Yet do I fear thy nature; It is800 Words   |  4 Pages Macbeth’s wife, Lady Macbeth, was a woman who strived for a leading role in the kingdom and true power who would have done anything to get it. Lady Macbeth had the intention to kill King Duncan and take away the throne by convincing Macbeth to commit scandalous and shameful crimes in the kingdom. Lady Macbeth was a manipulative woman whom no one can trust. However, her relationship with her husband was much different and also much stronger than the relationship between Macbeth and the three witchesRead MoreEssay on The Influence of Power in Macbeth1421 Words   |  6 PagesThe Tragedy of Macbeth, the most prevailing theme is the shift in power in the relationships of the central character. The main character of the play, Macbeth, experiences a shift in control of his relationships as he gains more power. Duncan is the most unlikely character to be killed because of his personality, but because he is the King of Scotland, Macbeth loathes him. In the play there is very interaction between Macbeth and Duncan, showing the little time in which Macbeth gets more powerRead MoreComparing Sheila and Lady Macbeth ´s Relationships with Their Husbands1380 Words   |  6 PagesSheila and lady Macbeth In this essay I will be comparing Sheila and lady Macbeths relationship to their husband, at the start of the play, Sheila and Gerald have known each other for some time, and they are here celebrating their engagement in which Sheila is really happy with, in the middle she starts to gain some power and by the end she is fully in power and tells her family what to do. Gerald comes from a rich, powerful, well-respected family. At the start of Macbeth, lady Macbeth is in controlRead MoreThe Relationship Between Macbeth and the Other Characters1292 Words   |  6 Pagesbecause of his personality, but his title as King of Scotland, causes for Macbeth to loathe Duncan. In the play there is very little interaction between Macbeth and Duncan, showing the little time in which Macbeth gets more power. Prior to the witches’ prophecies Macbeth is loyal to Duncan, and would never imagine killing him. After the one of the witches’ prophecies comes to be true, the thought of killing Duncan, Macbeth yield[s] to that suggestion / whose horrid image doth unfix my hair / and

Rhetorical Analysis Of Abraham Lincoln s Speech - 860 Words

On March 4, 1865 Abraham Lincoln addressed the American populous for a second time, in what was known as his second inaugural address, marking his second term in presidency, and his second address attending to a divided and strained nation. As the Civil War marched closer to resolution the American populous wished for someone or something to blame: A target to vent the pains of the nation’s conflict, yet instead of condemnation of either side Lincoln offered the concept of inclusion: neither wished for and was responsible for the war, ergo both were liable for restoring it together, united as one nation instead of two. Throughout the speech Lincoln’s use of rhetorical strategies contribute to form his overall purpose of unification- that everyone is responsible for mending splintered country, and thus they must move on, together. Lincoln begins the second paragraph by stating, â€Å"All dreaded it, all sought to avoid it†¦but one of them would rather make war rat her than let the nation survive and the other would accept war rather than let it perish† By stating that both sides despised and feared the war, yet neither did anything to stop it Lincoln is simultaneously removing blame from both sides and stating both are obligated to help mend the broken nation; He paints the bloodshed as something that was unavoidable to begin with despite both sides best intentions, like when he states â€Å"†¦and the war came.† The aforementioned concept of making the war appear unstoppable despiteShow MoreRelatedRhetorical Analysis Of Abraham Lincoln s Speech939 Words   |  4 Pagesâ€Å"Four score and seven years ago†¦Ã¢â‚¬  the first six words of the famous speech given by Abraham Lincoln on November 19, 1863. Considering the brevity and simplicity of the speech, this powerful masterpiece has impacted citizens of the United States for generations. By further analysis, I have found a few tricks that give this piece its’ powerful punch. I propose the wise use of timing, emotion and rhetorical devices used in his speech all contributed to creating this legendary dialogue. First, the speechesRead MoreRhetorical Analysis Of The Gettysburg Address By Abraham Lincoln813 Words   |  4 PagesKatrina Ta Giang 22 December 2017 AP Language and Composition(7) Mrs. Faumuina Speech Analysis Essay: The Gettysburg Address by Abraham Lincoln â€Å"The Battle of Gettysburg, fought from July 1 to July 3, 1863, is considered the most important engagement of the American Civil War†(History). It was a battle in Gettysburg Pennsylvania, consisting of the Union Army and the Confederate Army. The main purpose behind this battle was due to â€Å"Robert E. Lees plan to invade the North and force an immediateRead MoreEssay on The Kings Dream1588 Words   |  7 PagesThe Civil Rights Movement in the 1950’s through 1960’s had many leaders, such as Martin Luther King Jr., Rosa Parks, Malcom X and many more. But King was the only one who stood out of the pack. His purpose was to have equality for all races, not just African Americans. King had addressed a speech that he had written and spoke of it at the Lincoln memorial in Washington D.C on August 28, 1963. In King’s â€Å"I Have a Dream† he motivated and touched not only African Americans but white folks as well inRead MoreThe Effects Of Imperial ism In George Orwells Shooting An Elephant1633 Words   |  7 Pagesclaim and experiences are very relatable today because as long as there are fathers and mothers and families, there are going to be those that re-live the past and create memories that last their families a lifetime, or perhaps even longer.    Process Analysis: Joan Didion, On Keeping a Notebook   Ã‚  Ã‚   In the selection On Keeping a Notebook, Joan Didion uses her experiences in day to day life as a writer in order to demonstrate the importance/methods of keeping a daily notebook. Didion appeals to her audienceRead MoreCommunication Is A Vital Weapon Of American Politics1757 Words   |  8 Pages Communication is a vital weapon in American politics. Our leaders have won and lost our favor with organized speech since before the signing of the declaration of independence. With a well written speech, and a practiced delivery, one man can change the views of our entire country. No one has done this more successfully than Ronald Reagan. When Ronald Reagan gave the televised speech A Time for Choosing for the Barry Goldwater Campaign in 1964, he changed the way that American campaign speechesRead MoreThe Inaugural Address Of John F. Kennedy1441 Words   |  6 PagesInaugural Address of John F. Kennedy is considered one of the greatest speeches in twentieth-century American public address,† says Sara Ann Mehltretter from Penn State University. The 1960s was an important time period during American history. The speech was said to motivate Americans and unite them to successfully create a powerful government. In a time of desperation, the actions that the United States government would take to help come out successful was very important for the countries futureRead MoreHistorical Background And Point Of View1973 Words   |  8 PagesAuthorial/Historical Background and Point-of-View Fittingly born on Abraham Lincoln’s birthday, James L. Swanson has always had a fascination of our 16th president’s life. At only ten years old, Swanson’s grandmother gave him a very peculiar gift for a child: â€Å"a framed engraving of Booth’s Deringer pistol, along with an April 15, 1865 Chicago Tribune clipping.† The newspaper story he received relived the terrible day of Lincoln’s death, but as Swanson read, he realized the ending of the story wasRead MoreThe Civil Rights Movement : Martin Luther King Jr. Essay1690 Words   |  7 Pagesgave the â€Å"I have a dream† speech and explained how he saw the world through the eyes of an African American in 1963 that still echoes through the modern era. He was trying to persuade us to believe that a change of oppression towards blacks is achievable through nonviolence. A gunshot will challenge the peaceful speech for many followers. (Kagan, 1996)This rhetorical analysis will be coverin g the Kairos of Martin Luther King’s speech. Thesis: Despite Martin Luther King Jr.’s risk to life and arrestsRead MoreThe Inaugural Address Of John F. Kennedy1654 Words   |  7 PagesInaugural Address of John F. Kennedy is considered one of the greatest speeches in twentieth-century American public address,† says Sara Ann Mehltretter from Penn State University. The 1960s was an important time period during American history. The speech was said to motivate Americans and unite them to successfully create a powerful government. In a time of desperation, the actions that the United States government would take to help come out successful was very important for the countries futureRead MoreStylistic Analysis of Barrack Obama ´S Presidential Victory Speech4019 Words   |  17 PagesConstantine the Philosopher University in Nitra Faculty of Arts Department of English and American Studies Stylistic Analysis of Barrack Obama ´s Presidential Victory Speech Iveta Vondrà ¡kovà ¡ Nitra 2012 Content Introduction ..................................................................................................................... 3 1 Basic characteristics .................................................................................................... 4 1.1 References from the

America in the 1950’s Free Essays

McCarthyism, which found its main thrust in the Alien Registration Act of 1940, made difficult for immigrants because of its stringent requirements that they declare their political beliefs. These statements were rigorous disclosures of the status of these immigrants—which included current employment status and previous political affiliations. McCarthyism was also responsible for the purging of the Motion Picture industry in Hollywood of persons suspected of being communist sympathizers or activists. We will write a custom essay sample on America in the 1950’s or any similar topic only for you Order Now In the government’s efforts to upset the position of the Communists in the United States, it succeeded in terrorizing many innocents. This was occasioned in many courts by the accepting even inconclusive evidence brought against citizens. People loss their jobs and became imprisoned on charges that were non-substantial and that in later years would be deemed unconstitutional or otherwise actionable. Mistrust was bred among immigrant colleagues and members of the motion picture or other industries (Davidson, 2002). Dynamic conservatism is described as a tendency within a population to struggle for the maintenance of the status quo. This status quo maintenance is found desirable for the sake of stability within a state. The phenomenon is considered dynamic, as it is based on an active attempt to fight against forces that seek to overthrow or change the established order. Dynamic conservatism is more than mere resistance to change, as it includes mechanisms that learn from situations and make targeted efforts at strengthening the forces within the organization (or state) that are concerned with preservation of the status quo. With regard to the activities of the 1950’s, dynamic conservatism refers to Eisenhower’s domestic policy that supported and strengthened the New Deal giving it more legitimacy. It involved scaling down of the budget and the removal of federal influence in certain aspects of the country’s running (Davidson, 2002). Politics of consensus represented a form of agreement within the governmental, economic, and societal bodies. It involves a widespread understanding that consultation among these actors will take place regarding issues that are of national importance. It sought to create a harmonization of the ideas and desires of the influential and representative bodies in the country (such as trade unions and political parties). The party in power creates a system by which it seeks out the input and suggestions of all the involved entities. This provokes consideration of all the interests that attach to certain political decisions and seeks to ensure the inclusion of these interests in the final solution. The politics of consensus, as is implied by the term â€Å"consensus† seeks to identify a solution that is created by all and accepted by all involved. Therefore, rather than decisions being representative of the triumph of one party or group over another, it would reflect the cooperation of all groups in the taking of a political or socio-economic decision. Before Dwight Eisenhower came to the presidency, Americans faced uncertainty in an economy that was recovering from the depression of the 1920’s and 1930’s while being in the middle of a war (World War II). Consumer confidence was low, as resources were scarce and tapped. However, recovery came during the Eisenhower administration, when the American society entered an era of consumerism in which the values and actions of the consumer played a dominant role in the country’s economics. The economy was growing vastly, and income levels were increasing. This created not just more money in families, but also more leisure among Americans. Consumer confidence was high, as was confidence in the state of the American economy. This led to increased spending, and the resultant materialism. From the president, Americans no longer required specific action but the assurance that such prosperity would continue, and the moderation that defined Eisenhower’s administration reflected the surface contentment of the American society (Davidson, 2002). While the exact beginning of the Civil Rights Movement is unclear, a major revolutionary marker was the Supreme Court decision that maintaining and mandating separate facilities for different races was inherently unequal. This occurred in the 1954 Brown vs. Board of Education case, which overturned the Plessy vs. Ferguson case over a half century earlier. This was followed hard upon by the Montgomery Bus Boycott in 1955, which took place in Alabama. It represented a more concerted effort on the part of black persons to garner the recognition of their rights to use the facilities provided by their country in an equal way. This event, which was triggered by the refusal of Rosa Parks to move to the back of a bus, led to an explosion of civil rights demonstrations in the South and around the country. The United States became interested in helping France to retain hold of its territory in Vietnam. The problem of communism was related to this, as the doctrine of communism containment heralded by Harry Truman targeted the communist stronghold region—South East Asia. This region was made up of many small communist countries, and their size made it more likely that they (rather than larger communist counterparts) should fall. The domino effect was considered by Eisenhower as how such a fall should occur. He proposed to target one country in that area, and expected the subsequent fall of the others. The initial communist party was begun by Ho Chi Minh in Vietnam, who sought independence from the Vichy French. Warlike relations only escalated when the Americans entered into the dispute in order to aid the French, and this assistance only increased upon the invasion of the South Korea by North Korea in 1950. McCarthyism enabled distrust among the ranks of many political, social, and economic entities in the United States. This distrust fueled not just underground activity and disgruntled feeling toward the United States government, but fierce sentiment against communism also has been considered as a factor in the assassination of later United States presidents and congressmen. It has therefore caused a lot of citizen distrust of the government. Dynamic conservatism. Dynamic conservatism has impacted such areas as civil rights movement, gay rights and women’s rights, as this tendency defines the actions of such groups that would have preferred that the minorities remain unrepresented and repressed. However, the Civil Rights movement of the 1950’s and 1960’s has led to an increased level of equality not just for African Americans, but also for other racial minority groups in the United States. It has been the fore-runner of such policies as affirmative action, which grants places within key organizations and key opportunities for minorities. Politics of consensus has been a method through which harmony has been restored somewhat to the political and social climate of the United States. This form of government has sought to create an open forum in which dialogues now take place regarding issues of great importance to many groups within the country. Consumerism allowed for the expansion of the United States economy, as it boosted consumer confidence, which increased spending and stimulated further economic growth. The involvement of the U.S. in Southeast Asia led to further involvement and was in the Korea and subsequently in Vietnam. This has had a negative impact on the image of presidents in the White House and upon the government as a whole, especially during the Vietnam War period. Anti-war sentiment regarding this was has continued very far beyond that period. This Southeast Asian involvement led to presidents’ refusal to run for a second term and indirectly contributed to Nixon’s resignation. Reference Davidson, J. W. (2002). Nation of nations. New York: McGraw-Hill.    How to cite America in the 1950’s, Essay examples

Educational Communications and Technology †MyAssignmenthelp.com

Question: Discuss about the Educational Communications and Technology. Answer: Introduction Australia is highly regarded as having one of the most advanced educational systems in the world (Smyth et al, 2014; Spector et al, 2004). The country exports educational services to several countries around the world, including China, Japan, and other countries in the region (Kaur, 2014). He allure of Australian education mainly stems form the system of education, (EABER, 2016), the teaching methods and the versatility of the system in being able to reflect environmental changes, especially in business, in its curriculum. Among the institutions which are highly regarded by students, home and abroad, is the Holmes Institute. The institution is well established, with campuses in Sydney, Melbourne, Brisbane, Gold Coast and Cairns. It also has a campus in Hong Kong, in the Peoples Republic of China. Holmes Institute is one of the most reputable institutions of higher learning in Australia. The institute admits students for undergraduate, graduate and high school diploma courses. The institution is populated mainly by Australian students, with a sizeable population of international students. These students have a profound effect on the general makeup of the institution. The undergraduate and graduate levels of education at the school are mostly oriented towards business education, which is in high demand in Australia and the wider region (Tisdell, 2013). Review of Consumer Behaviour literature When evaluating a product during the purchasing process, the potential consumer seeks out information that implies the suitability of the information. To cover this, the organization must offer more information that shows the consumers that this is the best to buy. In the age of internet, this has become simpler for companies to do. A company that is well adapted to using the internet to propagate its ideas will be more successful in communicating to potential customers. This is especially the case when the organization is targeting young consumers (Herve Mullet, 2009). Consumer behaviour is influenced by several factors, including their habits, culture, and what is trending at the moment. While some of the measures still remain the same, there are changing factors in the world. Changing political and socials economic realities for instance mean that a school in Australia is ready to accept students from particular countries, which previously would not have been possible (Rani, 2014). A changing economic and technological atmosphere means that products which organizations offer must be able to be versatile and measure up to expectations. Technology has for instance meant that the methods of learning are more interactive and versatile. Students have access to much more information than would be the case before. Due to this, the organization which is able to adapt most successfully to the environment is also likely to be the most successful at attracting and retaining customers (Cohen, Prayag Moital, 2014). Education is a service. As such, it follows the same laws of service marketing as other things such as tourism. One of the most important aspects in this sector is differentiation, whereby the company or other entity successfully shows the market that it offers a different product, which is superior to others. As a country, Australia has been able to do this (Winstewd Patterson, 1998). For individual institutions such as Holmes however, there is a high degree of competition among other schools which may be well established and possess the same, or superior, resources. He issue then is to develop superior capabilities in select areas, such as business education or other specialisation, and in the process be able to compete with other companies (Eichengreen Gupta, 2013). Up to 25% of all students at Holmes institute are international students. A large number of these come from Asia, mostly China, Indonesia, Malaysia and Japan. Other nationalities are also represented, as people seek to take advantage of Australias reputation as a standard bearer in education. Indeed, education has long been termed as Australias biggest service export, even surpassing tourism. The allure of Australian education is augmented by its alignment with the best western standards, coupled with its proximity to the major sources of these students. Additionally, as a member of the Commonwealth, an organization of former British colonies and dominions, Australia offers improved offers for students originating from commonwealth countries such as India, South Africa and Malaysia(Chowdhury, 2011). At Holmes Institute, the students are of all ages, including minors, for whom special arrangements on welfare are made in conjunction with their guardians. Despite the focus on international students, the vast majority of the student population at Holmes is Australian, accounting for more than 75% of the student population. Holmes institute offers a multi-sectoral education programme, from high school, diploma and higher education facilities. The institutes high school and diploma offering is closely aligned with Australian general standards. However, the higher education is decidedly business oriented, with major courses being in business management and information technology (Kendall, 2007). The students religious and racial background is diverse. However, most of the students are Christian, Muslim, Hindu or irreligious. In terms of race, most were Caucasian, with significant proportions of black African and Asian populations. All in all, the diversity of the institution meant that while Caucasians were more than the others, they were not the dominant group. This increased the diversity of the group. Additionally, the fact that most of the students were millennials, who were known for their levels of tolerance for different people and points of view, was important in making the institute among the most sought after institutions of higher education in Australia and beyond (Kendall, 2007). A majority of the students who have decided to study at Holmes Institute have been attracted by the high quality of education that the institute offers. The sensitivity of the price that has been set by Holmes is also a big influence for the students, who have chosen to come to Holmes instead of more expensive schools offering the same prices. Equally important is the message that the price communicates. It is not the cheapest of the higher education facilities in Australia. Rather, it tries to show that it offers high quality services that justify the prices charged as fees (Wearring et al, 2015). The students in the sample are defined by their diversity. However, they are overwhelmingly young, with more than 90% being under the age of 25, and only 1% being over 30 years of age. They are in the millennial group, which is characterised by competition, confidence and tolerance for diversity. The group is also renowned for its sociability, high level of achievement, and identification as true global citizens. This is well expressed at Holmes, where students are clearly at home away from their countries of origins, and the Australian students do not seem under any pressure from the presence of foreign students (Wearring, 2015). The psychographics of the students can therefore be analysed in terms of their age, background, and particular expectations form their experience at Holmes. While they were enthusiastic about their institution, their background meant that they had different attitudes to their studies. Students form countries economically developed countries were focused on using their newly acquired qualifications to secure better livelihoods in countries of origin. Those who were from poor countries that did not have enough economic activities were keen on staying on in Australia. These were likely to be sensitive about the price too, and the content of the product they were purchasing (Wearring et al, 2015; Kendall, 2007). Normally, the customer decision making process consists of five steps. These are problem recognition, information search, evaluation of alternatives, purchase, and post purchase satisfaction or dissatisfaction. Many countries form which the foreign students come from offer education that is substandard, and ill equipped to handle the realities of a global economy. Australian students enrolled at the institute hat they need a qualification which will help them secure jobs, and equip them with the necessary facilities needed to compete in the job market, as well as excelling in entrepreneurship. With this realisation, they can move on to the next step, which entails information search (Milner Rosenstreich, 2013). Information search is conducted online in most cases. The students in the sample obtained most of the information they required about Holmes and other institutions by using the internet, where almost every school has a presence. Besides this, information was gathered by speaking to students who had already been to the schools, as well as education fairs. Having secured the information necessary, the students who evaluated the choices they had. In doing this, the assessed their needs, and the ability of each of the institutions they had picked to meet these needs. This assessment also delved on the reputation and the prices of studying at each of the schools, and what others were saying about the institution (Pellemans, 1971). Having done this, the student would then move on to the selection of the desired institute the purchase. Here, the students would choose the institution they felt would best serve their interests, in terms of obtaining the desired qualification at the right price. Issues of welfare were also considered, including the student experience and the ease of settling down in these institutions. Now that the students had already enrolled at the institution, they were still in the process of purchasing, which would be done in phases. During this process, and at the end of it, they would reflect on whether the experience was worthy it, or what could have been done to make the experience even better. The students generally felt that the institution offered superior services, and that it could be a great avenue for others who wished to make it in the corporate world, or as entrepreneurs. The school has therefore been mostly reviewed as satisfactory, with a minority of students showing dissonanc e (Milner Rosenstreich, 2013). Overall, the reasons for satisfaction after the purchasing process are dependent on the characteristics and needs of the students, as well as the quality of the product that the institute offers. Due some inaccuracies during the earlier steps on the process, such as inaccurate collection of information, or wrong evaluation of the available choices, the satisfaction may be affected. Some students may have needed a specific qualification, due to their belief that this would be easier and more aligned with their skills. If the qualification is later found not to be in line with the expectations, there is likely to be dissatisfaction with the product purchased. Such instances were few, but were nevertheless present. This also points to the need of the organization to carefully orient their students, so that they can know what they are getting into early enough (Pellemans, 1971). Student motivation Motivation can be defined as the psychological force that enables action. The level of student motivation at Holmes Institute is dependent on the psychographics of the students, as well as the quality of services offered at Holmes institute. The services offered at this institute are of high quality, as the sample indicated during the research. However, this therefore greatly motivated the students to join and study at the institution. The services offered at the institution including orientation and other services instituted at the school to make it easier for students to get by are also very important. For instance, students who are well oriented by the institution, and who find supportive programs at the institution are more likely to be motivated, and eventually, to be satisfied with the services offered (Herve Mullet, 2009). Personality and emotions are also important in affecting their purchasing decisions. Some people, based on their personalities, feel that they are better placed studying business in university. They also feel that the Holmes institute offers the m with programs that best play to their strengths, due to the diversity, and the support programs offers. The personality of some students is such that English is their second or third language. They may have difficulty integrating in the school and in Australian society in general. Due to this, they will find it hard to excel and be happy with the product they acquire at Holmes, unless the institute offers them the required support (herve Mullet, 2009). Recommendations As institutions of higher learning seek to cash in on the higher fees paid by international students, there is a need to be more adaptive to what these students need. The majority of international students are from the neighbouring Asian countries. While these students have high purchasing power, they also have difficulty in cultural issues. For instance, the language barrier means that schools have to change the way they change their tuition methods. Additionally, they need to offer more support to their students, so that these students can be more satisfied with the education which is offered. The use of technology in advertising and communicating with potential students is also important. The institutions of higher learning should therefore be ready to invest in this. Additionally, they should be appreciative of the reasons why students come to Australia their curricula must adapt to both local and international business needs, for it to truly help the students. The school needs to further innovate and create a distinct brand for itself. It can incorporate the existing goodwill and reputation concerning Australian education sector, but additionally come up with distinct characteristics which will set it apart even in the country. By doing this, the institution will be better able to compete with other institutions, both in Australia and abroad. References Herve, C., Mullet, E., 2009. Age and Factors influencing consumer behaviour. International Journal of consumer studies, 33(3), pp 302-308. Rani, P., 2014. Factors influencing consumer behaviour. International Journal of Curriculum and Academic Research, 2(9), pp 52-61. Cohen, S., Prayag, G., Moital, M., 2014. Consumer behaviour in tourism: concepts, influences and opportunities. Current issues in tourism,17(10), pp 872-909. Chowdhury, M. 2011. Growth and dynamics of Australia's education exports. Journal of Applied Economics, 44(7), pp 879-888. Kendall, T., 2007. Exporting Australian educational services to China. Journal of Higher Education Policy and Management, 26(1), pp 23-33. Wearring, A. et al., 2015. The international students experience: An exploratory study of students from Vietnam. The International Education Journal: Comparative Perspectives, 14(1), pp 71-89. Milner, T. Rosenstreich, D., 2013. A review of consumer decision-making models and development of a new model for financial services. Journal of Financial Services Marketing, 18 (2), pp106-120. Pellmans, P., 1971. The consumer decision?making process. European Journal of Marketing, 5 (2),pp 8-21. Winsted, K. Patterson, P., 1998. Internationalization of services: the service exporting decision Management, Journal of Services Marketing,12(4)pp.294-311. Eichengreen, B Gupta, P., 2013. Exports of services: Indian experience in perspective. Indian Growth and Development Review, 6(1), pp.35-60. Spector, M. et al, 2004. Handbook of Research on Educational Communications and Technology, London: Springer. Smyth, J., Down, B. Mclerney, P., 2014. The Socially Just School: Making Space for Youth to Speak Back, London: Springer Science. Kaur, S., 2014. Comparing Selected Higher Education Systems In Asia, Kuala Lumpur: ITBM. EABER, 2016. Partnership for Change: AustraliaChina Joint Economic Report, Canberra: Australian National University Press. Tisdell, C., 2013. Handbook of Tourism Economics, Singapore: World Scientific Publishing Co Ltd.